About
Type of client
- Podcasting, Radio, Media
Price range & timing
TEAMS INVOLVED
Ana Ramos: Creative Director.
Alvaro Liniers: Art Director.
Marcos Fernández: Social Media Stategist.
Jhoan Alexis: Collaborator
Sara: Collaborator

FLAT26 has opted for a young, friendly, modern, energetic and dynamic visual language that makes it easy to recognise SER Podcast, its products and different categories. A whole graphic world that can be combined in different ways to attract the different personalities that our target audience encompasses.


Communication Strategy
After researching the media and platforms in which the new audience moves and taking into account the pandemic situation in which we found ourselves, it was decided to make a 100% digital campaign. We have focused on Instagram, Twitter and Facebook as the main channels to reach our new audience and LinkedIn to generate brand awareness in a B2B environment. In the communication strategy we have counted on Podcasters who have given their voice and image to different pieces and we have organised digital chats with them all around the podcast.
7.3M
Audiencia acumulada
alcanzada
+5K
Interacciones
179K
Reproducciones de
vídeo y cards

